Tuesday, August 21st, 2007

Adobe steps up video with new Flash and AIR for Flash gets easier

Category: Adobe, Microsoft

One of the Silverlight talking points has been their video story. Top quality. Same across all devices.

Of course, Adobe wasn’t sitting on its hands, and today they are releasing a Flash Player that supports H.264 video and more.

The ReadWriteWeb reported on this via Adobe Launches “Moviestar” Version of Flash Player – HD Television Quality for Web Video:

I spoke to Mark Randall, Chief Strategist for Dynamic Media at Adobe, about the news. He told me there were three main points to the Moviestar release:

1) The H.264 support means superior video quality; it is also an open standard.

2) High Efficiency Advanced Audio is, says Mark Randall, a “successor to MP3”. He said it is a higher quality audio, but at a lower bit rate.

3) It means “hardware acceleration” for Web video.

Randall also said that this represents a tipping point for the H.264 standard, because now Flash Player is supporting it as well Blu-Ray – two big industry players.

This is all going to be available to AIR developers too. Speaking of AIR, there is also a new update to Flash CS 3 that allows you to preview and package AIR apps in the tool. No need for the command line or a third party tool.

Posted by Dion Almaer at 12:08 am

3.6 rating from 30 votes


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How long will it take for Adobe to release a Linux version of this new flash player?

Comment by Andy — August 21, 2007

Linux version of the new build is right up on the site:
“This is a prerelease version of the Adobe® Flash® Player 9 Update software for Windows, Macintosh, and Linux platforms. It is being made available for developers and consumers to test their content to ensure new features function as expected, existing content plays back correctly, and there are no compatibility issues.”

Please make sure to run the uninstaller first, as the download page advises.

Tinic Uro has great info on the video aspects:


Comment by John Dowdell — August 21, 2007

“This is a prerelease version of the Adobe® Flash® Player 9 Update software” from http://labs.adobe.com/downloads/flashplayer9.html

So what exactly is that? Is it a new player, or an updater? Is this the ‘Moviestar’ thing?

Comment by Mike — August 21, 2007

unrelated, but whatever happened to Adobe’s online version of Photoshop? http://ajaxian.com/archives/photoshop-online

Comment by jd — August 21, 2007

Adobe knocks open-source creative tools

Comment by Fredrick — August 21, 2007

Ummm…. from what I read it looks like a universal H.264 player, including MOV and other formats. Does that mean that you can stream pure MP4 videos through Darwin Streaming Server to a Flash Player? That would be perfect for small sites who need quality video!!! The platform comes for free and you reach all Flash audience out-there! you obviously don’t have interactivity and You-Tube style coolness, but for pure video that would be great and as cheap as it can be!

Comment by Upanisad — August 22, 2007

Can someone pls. explain what the benefits of Air are?
From what I’ve read I’d say stick to flash or Director executables. Better pixelcontrol, better gui elements, text to speech, good extras like printtopdf, sound and midi control, ….
Microsofts Hta’s hardly seen any use, why would Air be any different?

Comment by westworld — August 22, 2007

You cannot stream through anything else than Adobe’s own, expensive FMS because they limited it to their proprietary streaming protocol (RTMP) and will sue anybody else who implements that protocol. Of course you can still “stream” through HTTP.

Comment by pupu — August 22, 2007

I know at least one company that has been made very happy by this news. It has the potential to dramatically cut down the amount of resources spent on doing video transcoding – and with the flash player install base there aren’t too many worries about distribution.

It doesn’t affect me overly much, but you’ve totally made one bleary eyed / quicktime tortured (thanks for the not-support support apple) good developer’s year. (potentially)

Comment by Jesse Kuhnert — August 23, 2007

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